date:Jul 25, 2018
nd then shove them in a product full of chocolate and sugar.
Over the last ten years, however, its all been about a much healthier agenda, he reveals.
Dried fruit for snacking
One of the categories, where plant-based inspired eating is driving innovation, is snacking. Todays health-conscious consumer is way less likely to reach for sugar-laden cake or cookie or high-fat snacks like chips.
This shift in preference is helping to drive growth in the snacking category for John Morleys dried fru