Salads: From sidekick to superhero
date:Jul 23, 2018
Salad has always been popular in summer, but is now a growing trend as well. In late April, Dutch supermarket chain Albert Heijn gave the segment another boost with the introduction of more than 30 innovations. Salads have developed from sidekicks into superheroes. Theyre an increasingly more important part of the menu, says Cristina Calceanu, manager vegetable convenience for Albert Heijn. She looks specifically at customers looking for convenience, the washed and cut product has to be ready to
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