SipWise Beverages sees flavour combinations among key market drivers
date:Jul 06, 2018
ding more flavours in Green Tea Coolers are on the cards. There is research going on right now to develop various functional drinks out of plant extracts in our laboratory right now, Mohan said.

The strategy for SipWise is to create a new market rather than entering an existing ones, he added, stating that while this was a slow process, it yielded rewards in the long term. He added, We are investing in point-of-sale materials (POSM) and a wide network of promoters to educate the consumer on th
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