date:Aug 23, 2012
In a five-day study of 208 children between the ages of 8 and 11 in upstate New York, the researchers provided the children with a different food option of a cookie or fruit, sometimes with a sticker of a character such as Elmo and sometimes without a sticker.
The researchers found children nearly doubled their apple choice if a familiar character had been stickered onto the fruit, but saw no such effect when the sticker was added to a cookie. If the sticker placed on the fruit was unfamiliar to