Strong growth predicted for coconut water, other plant waters
date:Aug 01, 2017
ve been a major area of new product innovation and experimentation, it states. A wide range of plant-based drinks from packaged maple, birch, watermelon and cactus occupy a niche but high-value and growing corner of the market with interest from affluent health-and-wellness consumers in natural food and beverage retail channels.

Although creativity has been associated with emerging plant waters, the use of flavors varies from brand to brand and even segment to segment, experts note.

BMCs Dil
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