Marketing makeover: Lobbying, education and the new EU food supplements landscape
date:Aug 21, 2012
ng indifferent or skeptical, to being somewhat cynical, or really rather nave.

If lobbying MEPs is to be continued and intensified, it needs to be accompanied by serious action to educate MEPs in relation to the following:
(a) the health benefits which food supplements offer consumers.
(b) the potential health care cost-savings that could be made in the European Union through greater use of food supplements.
(c) the unwarranted negative media bias and misinformation that exists regarding the ef
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