Knowing the health benefits of asparagus would positively impact consumer buying decision
date:May 04, 2017
sion to buy the product in store.
The majority (76%) of consumers surveyed would be more likely to purchase USA grown asparagus versus imports and more than half (55%) would be willing to pay more for USA grown.

Bakker continued, Not only was the consumer information valuable, but the feedback from buyers provided us with important insights on the type of resources and expectations that they have for our product and suppliers. Bakker continued, Growing the category and raising awareness for Mic

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