date:Nov 09, 2016
by launching a range of fruit juice-based aerated drinks under the brandRal VOLO, which the company claims has 20-25% fruit juice content.
During the past few years, cola companies have seen sales of carbonated beverages being impacted with consumers opting for juices and fruit-based drinks. In 2015, juices saw a volume growth of 20.06% and a value growth of 25.78% over the previous year. Fizzy drinks, in the same period, grew 8.42% by volume and 10.82% by value, according to market research fi