date:Sep 26, 2016
r these consumers and, then tailor their messages and products accordingly.
To eat or not to eat, the why behind the buy
As Chinese consumers health awareness is on the rise, they are paying closer attention to the ingredients in the food and drinks they consume (79%). Generally speaking, Chinese consumers prefer low fat (35%), low carbohydrate (35%), low sodium (35%) and sugar conscious (23%) foods. Consumers wish there were more all natural (67%), organic (55%) and genetically modified organi