Frozen potatoes and veg performing well despite crisis
date:Sep 07, 2016
zen potatoes.

Between 2010 and 2015, frozen vegetables performed well, with an increase of 5.4% in volumes and 7.6% in value.

Frozen potatoes have seen a 1.8% decrease in volumes and a 5.3% growth in sales.

86% of the total sales in 2015 were via modern distribution channels (supermarkets, hypermarkets, discounts, convenience stores), while the remaining 15% went through small grocery shops and home-shopping. See below for the data re market shares of the different frozen potato brands.

Acco
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