date:Aug 16, 2012
ve away from national or international growth, its local market strategy offers a more exhaustive, strategic approach to growth that should yield higher store concentration in key markets which the company believes is good for its franchise base. Today, TCBY is announcing that it has set its sights on the Dallas/Ft. Worth metro area, where it looks to grow the market by 20 stores in the next three to five years. TCBY has already opened six new self serve stores in the area and has an additional