date:May 18, 2016
l flexible packaging, especially pouches, become non-differentiated? Truly innovative brands will be looking to the next generation of rigid/flexible hybrids that offer functional and environmental benefits alongside great shelf presence.
More than just green packaging
Despite brands best efforts, package recycling is well below its potential. Whats more, 63% of U.S. consumers stated that reusable and re-purposable packaging is a key purchasing driver. Going forward, when product price and perce