General Mills eyes home-cooked meals with Parampara buy
date:May 15, 2012
ry is expected to touch US$30bn by 2015 on the back of emerging categories including ready-to-eat (RTE) foods, according to the Associated Chambers of Commerce and Industry of India (ASSOCHAM).


According to a survey conducted by ASSOCHAM, more than 82% of the workforce prefers packaged food rather eating outside or in roadside eateries in cities like Delhi, Mumbai, Kolkata, Chennai, Bangalore, and Hyderabad.


General Mills already has a presence in Indias food market with the Pillsbury range
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