General Mills eyes home-cooked meals with Parampara buy
date:May 15, 2012
The acquisition has been routed through General Mills India which acquires Parampara's range of ready-to-cook gravy mixes, which are sold under the Parampara, Starterz, and Curry Tree brands.


Started as a pickle,pappadand spices outfit, Parampara has the capacity to manufacture 5 million spice mix packs a year.

The companys products have a regional tilt they are mainly sold in the state of Maharashtra (where Pune is located) as well as overseas markets such as the US, Canada and Japan.


Fam
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