The Packaged Coconut Water Industry in India
date:May 03, 2016
market. We expect the market to grow from under Rs 10 crore today to over Rs 1,100 crore in five years' time, taking some share of the packaged juice market but at the same time catalysing a conversion in the unorganised sector to the packaged version of the nut. We believe that our brand, Cocofly, has the potential to become one of India's leading brands over the coming years. We plan to do this by establishing ourselves as the truly guilt-free coconut water that contains no added sugar and no
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