date:Aug 13, 2012
include:
Proactively emphasising the benefits of breakfast cereals
Engaging in a positive dialogue with stakeholders and consumers
Highlighting the benefits of breakfast cereals and correcting misinformation
The AFGCs new Chief Executive Mr Gary Dawson has said Through continued education, the ABCMF aims to improve consumers understanding of the important role that breakfast cereal can play as part of a healthy, balanced diet. A healthy start to the day is important and breakfast cereals repr