Vimto-maker Nichols keeps ‘head above water’ in struggling market
date:Aug 10, 2012
uded the a full six-month contribution from the Levi Roots range, which is now generating annualised revenues of about 3M for the group.

But Mallard predicted slower progress in the second half of the year. She said earnings per share should still show close to double-digit growth.

Increased promotion

Setting aside the weather for now, the economic climate is unlikely to change, so the incidences of downtrading to the cheaper products and increased promotion will remain,said Mallard.The poor
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