ABA attacks 'clear bias' of BMJ on sports drinks
date:Aug 09, 2012
ganisations.

Cohen said that one of the greatest successes of PepsiCo's Gatorade Sports Science Institute (GSSI) was toundermine the idea that the body has a perfectly good homeostatic mechanism for detecting and responding to dehydration: thirst.

She then juxtaposed this comment by quoting Bob Murray, former GSSI director, in 2008:Unfortunately, there is no clear physiological signal that dehydration is occurring.

According to Cohen, academics with links to industry promoted the dangers of d
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