Pernod Ricard signs agreement to acquire dry-gin brand Monkey 47
date:Feb 02, 2016
Ricard plans to leverage the popularity of Monkey 47.

Monkey 47 uses 47 plant ingredients with around one-third being sourced from the Black Forest.

Ingredients such as elderflower, sloes, blackberry leaves, and lingonberries, are sourced from the German forest. The brand is currently available in more than 50 countries, reported beveragedaily.com.

Pernod Ricard chairman CEO Alexandre Ricard said: Since 2011 we have admired the development of Monkey 47 and we are pleased to be able to shape
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