Arla Announces New Global Strategy as it Adds 2.5bn Kilos of Milk by 2020
date:Dec 11, 2015
egy. However it is not a radical change of direction for Arla. Over the past years we have prepared for this moment by expanding our size and our competencies. In Strategy 2020 we will focus even more on organic growth and growing our brands through innovation that focuses on what consumers and customers want and need. This will help us create the most profitable growth with our farmer owners milk, says CEO of Arla Foods, Peder Tuborgh.

Consumers around the world are looking for ways to make th
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