date:Sep 14, 2015
is currently optimising existing e-commerce platforms by converting every consumer connection into a purchase opportunity, Mondelez stated.
In addition, it develops the next-generation portfolio in order to take advantage of the incremental growth opportunities.
Clouse added: We estimate that e-commerce could become one of the fastest-growing platforms within our company, increasing from less than $100m in revenue today to as much as $1bn by 2020.
Mondelez will also broaden its portfolio to