Super-transparent ‘no label’ look causes industry stir
date:Aug 03, 2012
be recycled in one step.

Floating label illusion

Verstraete marketing and communications manager Sophie Debouck told FoodProductionDaily.com that the new labels were made with a transparent film that created a no-label look on packaging, where previous transparent IML labels always had a hazy look.

She said:When making a purchase, consumers first use their eyes. This is why attractive packaging is essential.

This SuperClear label will give companies a point of difference in making packaging
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