date:Aug 03, 2012
econd quarter of fiscal 2012 ended June 30 fell 8% to C$30,507,000 ($30,295,000) from C$33,211,000, while sales eased 1% to C$279,164,000 ($277,266,000) from C$282,364,000 in the second quarter of fiscal 2011.
Part of the decline has stemmed from consumers turning away from traditional bread products toward more gluten-free items.
Mr. McCain said there is a high level of confusion as it relates to the role that gluten and carbohydrates play in the diet amongst consumers. He referred to gluten-fr