date:Aug 26, 2015
students selected at random and who met qualifying criteria of independent living and regular purchase of the products used in the research. They were not aware of the purpose of the research and the experiment was set up to allow the impact of the FOP labels to be isolated from the effects of the product and the participants.
The researchers found that the presence of FOP labels led to significant and positive changes in consumer purchase intentions towards the products that carried them. In f