date:Aug 20, 2015
growth globally, according to Lu Ann Williams, Director of Innovation at Innova Market Insights. Reflecting the rising demand for more substantial snacks suitable for eating on the go.
Geographic spread
With a few exceptions, including the USA and South Africa, the market remains relatively undeveloped. Launch numbers remain small in terms of snacks introductions as a whole, with just 5.5% of the global total in the 52 weeks to the end of March 2015. Total numbers have risen consistently in r