Australia’s cask wine drinkers continue to decline, Roy Morgan Research
date:Aug 05, 2015
The latest findings from Roy Morgan Research indicate that 45% of Aussie adults (or just over 8.1 million people) drink some kind of wine still, sparkling and/or fortified in an average four weeks, down from 50% in 2007. Of these, 16% (almost 1.3 million people) consume cask wine, a substantial decline from the 30% (2.3 million) who drank it back in 2007.

Considering that a South Australian invented the wine cask, it seems fitting that wine drinkers from SA are more likely than those from oth
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