date:Jul 21, 2015
As the US gets set to celebrate national ice cream day this Sunday, new research from Mintel reveals a shift in power in the global ice cream market, with China overtaking US as the worlds biggest ice cream market in 2014 for the first time.
Between 2008 and 2014, the total market value for ice cream sales in China has nearly doubled, soaring by 90% to reach a spectacular $11.4 billion. Meanwhile, the US market has grown at a much slower rate, climbing by 15% over the same period to reach $11.2