Food packaging cues influence children's taste perception
date:Jun 18, 2015
ted marketing strategies also for healthy snack food products.

Attractively designed food packaging can tempt children into unhealthy foods. Such marketing effects can however be also used to win over the offspring for healthy food, said Prof. Kersting from the Research Institute of Child Nutrition Dortmund.

The results are published in advance online in the journal Frontiers in Psychology.

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