Food marketers face Australian dilemmas in promoting ethical foods
date:May 28, 2015
hows they are not walking their talk.

The take out message from these research findings is that consumers are increasingly demanding more of those who produce their food. Whether it be local, animal welfare-friendly, environmentally sustainable, chemical-free or whatever, the green bar is rising inexorably.

However, at the same time, those same consumers have also made it clear that they wont pay a premium for more ethical food. Instead, they will simply discount products that fail to meet the
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