date:May 18, 2015
n 2010, Sainsburys started sourcing MSC certified Scottish haddock. Certification also helped the Scottish industry secure markets in Canada, with frozen food specialist Janes continuing to choose Scottish haddock to help meet its commitment to selling MSC certified fish.
Sainsburys Ally Dingwall explained: Sainsburys has a long-standing commitment to ensure all the fish we sell will be independently certified as sustainable by 2020. We wanted to offer our customers Scottish haddock and the fish