The evolution of the Indian spice market in the face of global trends
date:Nov 27, 2014
two most motivational consumer trends in the Indian herbs, spices seasonings market are changing age structures and changing lifestages.

- The rise of urbanisation means that manufacturers must respond to the desire for products meeting busy consumers' needs.

- Large Indian spice brands are investing in marketing and advertisements in more rural areas - a vast, untapped consumer base outside the larger cities.

- Big Western foodservice outlets such as McDonalds and KFC have altered their men
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05/11 12:46