Irish Dairy Board looks to expand in Eur18bn Chinese milk market
date:Oct 31, 2014
our objectives under Food Harvest 2020.

IDB's investment in China and the entry of Kerrygold Whole Milk into the Chinese mass market opens up considerable market opportunities for the additional milk we are expecting post 2015.

Kerrygold Whole Milk will be sold through major Chinese retailers, regional shopping networks and e-commerce retailers.

IDB spokesperson Jeanne Kelly said: We plan to make Kerrygold Whole Milk as widely available as possible by building a sustainable business with nati
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