date:Aug 29, 2014
t, while the other goes towards marketing and strategic planning.
Spencer says campaigns, including 'Pork on your Fork', and licensing its Australian pork logo for use on local products have been successful.
We think that'll continue to be the backbone of our promotional efforts, he said.
But the Pork industry is faced with the competition of cheap imports, with 70 percent of ham and bacon eaten in Australia grown on the other side of the world, which is why the industry will focus on improvi