Consumer Preference for Paper-Based Packaging
date:Aug 19, 2014
Of the 2,289 people surveyed in a nationwide poll conducted by YouGov*, 57% of respondents preferred their grocery and food packaging in paper-based material, while 31% expressed no preference and 8% opted for plastic containers.

Support from consumers came from all cross-sections of society, according to the findings from YouGov. London scored the highest approval rating regionally with 62% in the capital favouring paper-based material for grocery packaging.

Consumers were also asked assuming
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