date:Aug 13, 2014
La Crema Winery launched Virtual Vintner, a digital experience that engages consumers in an interactive program resulting in a unique, crowd-created La Crema wine.
Affording participants an intimate and hands-on invitation behind the scenes of an artisan winery, Virtual Vintner provides an opportunity to embark on a choose your own adventure-style winemaking journey, learning about wine while taking an active role in its creation. Decision points along the way include varietal, appellation, spe