date:Aug 08, 2014
olour so that private label or branded products in the supermarket catch the eye of impulse buying consumers. I've heard of research which indicates that only 20-25 per cent of purchases on the retail floor are pre-planned, which leaves a great deal of purchase decisions that can be influenced by packaging.
The rise of display-ready packaging is therefore a huge trend, reflected in the exponential growth in both coated and regular recycled and Kraftliner white papers. It has been broadly recog