Canadian private label makers target affordable luxury: Euromonitor
date:Jul 27, 2012
According to Svetlana Uduslivaia, senior Canada analyst at Euromonitor, retailers are responding to ongoing economic uncertainty especially among middle and upper-income brackets with higher quality private label foods and beverages, in an effort to strike a balance between quality and price.

Black labels

Differentiating these premium and luxury lines centers on packaging design, as well as price and providing a wider assortment of products. In Canada, black labels are strongly associated wi
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