date:Jul 23, 2014
Boca Raton, Fla.-based Celsius Holdings Inc. announced an endorsement agreement with racecar driver Emerson Fittipaldi. The two-time Formula One World Champion and two-time Indy 500 Race winner will serve as brand ambassador for Celsius same-named negative-calorie beverages in Brazil in support of the brands continued global expansion.
With Brazil hosting this summers World Cup and the 2016 Summer Olympics, an agreement with a world-renowned Brazilian athlete like Emerson will prove to be outst