Global food giants hungry for bigger bite of China
date:Jul 17, 2014
e United States in Shanghai and Kraft Foods located its largest biscuit RD center in Asia Pacific in Suzhou.

Most food companies try to locate their own niche market. The General Mills Innovation, Technology and Quality Center mainly targets fresh food freezing techniques, taste studies and food safety, while Nestle's researchers focus on candies and icecream.

This is a very competitive market with global competitors across all sectors. Food is very much culturally based and the only way to st
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