date:Jul 14, 2014
Batchelors will continue to grow the Easy Eating category by extending its Deli Box range with two new Cous Cous variants.
This latest NPD will add to the existing Premier Foods Deli Box range of Noodles and Pasta.
The new range of Cous Cous will be available from August 2014 in two new flavours; Spicy Chicken and Roasted Vegetable.
The new Deli Box Cous Cous range aims to provide a lunchtime alternative with less than 2% fat per box, combating the negative associations with Pot Snacks as an