date:Jul 14, 2014
The campaign will see technology entrepreneurs partner with popular food brands including Philadelphia and Cadbury to develop mobile marketing solutions in only 90 days.
The partnerships include:
Cadbury Dairy Milk will be partnering with Snaploader, which uses image recognition to connect images with relevant content.
Marvellous Creations has selected MyShout, a mobile app that allows users to gift their friends with food and drinks at their favourite cafes, bars and restaurants.
Philadelphia