Oktoberfest Comes Early for Munich Beer as World Cup Lifts Sales
date:Jul 10, 2014
that supplied seven of the players in the national side and a total of 14 athletes in the World Cup tournament. Its one of six breweries licensed to sell their products at the annual Oktoberfest, the Munich beer festival that attracts about six million visitors every year.

Paulaner, through investor Brau Holding International, is part-owned by the Schoerghuber Corporate Group and Heineken NV. It also owns the Hacker-Pschorr, Thurn Taxis and Auerbraeu brands. Brau Holdings 2,300 employees gene
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