KEY INTERVIEW: New Strategies to Innovate With Fruit
date:Jul 09, 2014
what can we do to make it even better? We never stop being creative with fruit. Its a key part of our value proposition.

What will the future of this market look like?

Supermarkets are under increasing pressure to offer healthier options to consumers, and as part of this many have begun removing confectionery from checkout areas, creating an opening for alternatives. This could well be the start of another wave of opportunity for Taura.

I believe the biggest potential is to replace an added
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