date:Jul 09, 2014
n but many shopping occasions, Doug Herrington, Amazon vice president consumables, told the Consumer Goods Forum industry summit in Paris last month.
Bernstein Research predicts that AmazonFresh could generate an operating margin as high as 13 percent in denser urban areas once it overcomes logistical challenges to reach scale.
A roll out of Fresh could have a material positive impact on order frequency, loyalty, and spend in other non-grocery related categories, Bernstein analysts wrote in a