Retailers swallow online food cost to lock in shoppers
date:Jul 09, 2014
tment case, namely because it could support the profitability of grocery online retailing and thereby facilitate further penetration of the grocery market, they wrote in a note.

Dutch retailer Ahold, which runs U.S. online grocer Peapod as well as sites for groceries and general goods in the Netherlands and Belgium, is another that plans to keep investing in e-commerce despite the hit to profitability.

In the first quarter, online sales for all Ahold's e-commerce sites grew 20 percent to 362 m
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