China’s Beer Drinkers Grab A Warm One As Coors Alters Cans
date:Jul 07, 2014
ng on the shares.

As international volume almost tripled in the past four years, Molson Coors is able to reduce investment per hectoliter of beer, according to Colin Wheeler, a company spokesman. The companys international unit is still in investment mode and close to reaching profitability, he said.

The international side is a very small part of Molson Coors business so far, Yarbrough said. The company continues to invest internationally, even as it loses money, because it places the brand in
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