date:Jul 03, 2014
and Farmfoods are both continuing to perform strongly with the latter growing ahead of the market at 23.3%. Iceland held its 2.0% market share in line with last year.
Fraser McKevitt continues: There are mixed fortunes for the big four with Tesco and Morrisons registering falls in both share and sales. By contrast, both Asda and Sainsburys have increased share, beating the market average with growth rates of 3.6% and 3.0% respectively.
Grocery inflation has shown its ninth successive fall and