Tesco CEO Pleads For Time On ‘Radical’ Competitive Measures
date:Jun 30, 2014
ld where retail is changing.

Clarke has maintained that its impossible to beat the discounters on price and that his formula hinges on refreshing large stores and retraining staff. Even so, he announced in February that the retailer would invest at least 200 million pounds ($340 million) a year to lower prices on essential food items such as milk, eggs and produce.

He said today that more price reductions are on the way and defended his record.

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