date:Jun 27, 2014
e heart of our brand communications for years to come.
We know from consumer research that family ties imply long term nurture and care, which ultimately results in a ruthlessly premium whisky and a single malt of which we are proud.
The Family Run creative incorporates emotive headlines and distinctive imagery, reinforcing Glenfiddichs heritage and authenticity.
The overarching aim of this campaign is to communicate Glenfiddich as a prestigious whisky with deep-rooted quality, and to capital