Capri-Sun unveils 'Squeeze the Day' on pack promotion
date:Jun 23, 2014
of 20 prizes on offer.

Additionally, consumers can enter a bonus draw by sharing an image of themselves squeezing the day on a dedicated Capri-Sun Squeeze The Day website, with one bonus draw winner claiming a bucket-list prize.

To further drive sales, point-of-sale materials will be available for retailers, while a wide-ranging sampling programme will be carried out in London through the summer.

The Squeeze the Day promotion follows the recent unveiling of Capri-Suns refreshed packaging feat
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